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Comparison between two retail companies picked are Walmart and Costco

The two retail companies picked are Walmart and Costco whose 2017 Financial statement links are provided below: WALMART https://www.nasdaq.com/symbol/ wmt/financials?query=income- statement COSTCO https://www.nasdaq.com/symbol/ cost/financials?query=income- statement Both organizations are well known brands and position themselves well with their customer base. Walmart’s value proposition is “We save people money so they can live better”. On the other hand, Costco’s value proposition is “All-in-one convenience and everyday affordability”. Both retailers focus on cost saving for their customers. Looking at their financial statements and by analyzing them a few key areas are evident when comparing the two organization. Looking at the current ratio and quick ratio we can determine the short-term solvency of each organization. The current ratio can be determined by dividing the assets by the liabilities. Walmart’s current ratio sits at 0.86 while Costco’s sits at 0.99. The quick ratio is c...
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A joke from my collection

A Professor at one of the IIM's (INDIA) was explaining marketing concepts to the Students:-

1. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" - That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous girl.
One of your friends goes up to her and pointing at you says:

"He's very rich. Marry him." - That's Advertising

3. You see a gorgeous girl at a party. You go up to her and get her telephone number.
The next day, you call and say:

"Hi, I'm very rich. Marry me." - That's Telemarketing

4. You're at a party and see gorgeous girl.
You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car)for her, pick up her bag after she drops it, offer her ride and then say:

"By the way, I'm rich. Will you marry me?" - That's Public Relations

5. You're at a party and see gorgeous girl.
She walks up to you and says:

"You are very rich! Can you marry ! me?" - That's Brand Recognition

6. You see a gorgeous girl at a party. You go up to her and say:

"I am very rich. Marry me!" She gives you a nice hard slap on your face.

- That's Customer Feedback

7. You see a gorgeous girl at a party. You go up to her and say:

"I am very rich. Marry me!" And she introduces you to her husband.

- That's demand and supply gap

8. You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her:
"I'm rich. Will you marry me?" and she goes with him - That's competition eating into your market share

9. You see a gorgeous girl at a party. You go up to her and before you say:

"I'm rich, Marry me!" your wife arrives. - That's restriction for entering new markets

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